AI Companies are hiring one-third fewer PMs

Model builders and vibe coding platforms have 34% fewer 'product manager' titles as a share of open roles

James Riso

James Riso

December 9, 2025 ยท 1 min read

Bar chart showing PM roles as percentage of open positions: Data 3.8%, B2B 3.8%, Fintech 3.7%, DevTools 3.2%, Consumer 3.2%, AI 2.3%

I've seen some great discussions about the job of product management now that we have LLMs at work, but not much data. Here's a quick attempt to put some numbers to it. The difference is pretty stark.

This was a quick afternoon project limited to job platforms that were easy to scrape - notably missing big tech like Google and Meta. Take it as directional. I'll be interested to see how these numbers evolve over time.

Methodology

Job postings were collected on Dec 8, 2025 from 100 AI and tech-focused companies. The 10,739 raw postings were deduplicated by company and title to yield 8,803 unique roles. Product Manager roles were identified via case-insensitive keyword matching on job titles. Companies were manually classified into six mutually exclusive categories. The chart shows Product Manager postings as a percentage of total open roles within each category.

Companies Included (100)

AI (16): Anthropic, Character, Cohere, Cursor, ElevenLabs, Hugging Face, Inflection AI, Jasper AI, Lovable, OpenAI, Perplexity, Replit, Scale AI, Stability AI, Synthesia, xAI

B2B (13): Atticus, Braze, Datadog, Garner Health, Gong, Grow Therapy, Intercom, Iterable, Klaviyo, Orca Security, PhysicsX, Twilio, Wiz

Consumer (25): Airtable, Angi, Calm, DoorDash, Duolingo, Eight Sleep, Faire, Figma, Headway, Hungryroot, Instacart, Little Spoon, Lyft, Mixbook, Notion, One Medical, ResortPass, Squarespace, Stitch Fix, StockX, The Farmer's Dog, The New York Times, Thirty Madison, Thumbtack, Zocdoc

Data (16): Amplitude, Astronomer, ClickHouse, Dagster, Databricks, dbt Labs, Fivetran, Hex, Hightouch, Lightdash, MotherDuck, Omni, Prefect, RudderStack, Sigma Computing, Snowflake

DevTools (14): Cloudflare, CockroachDB, Confluent, GitLab, Linear, Neon, Netlify, Postman, Railway, Retool, Supabase, Temporal, Vercel, Webflow

Fintech (16): Affirm, Brex, Carta, Chime, Coinbase, Deel, Gusto, Kalshi, Marqeta, Mercury, Modern Treasury, Ramp, Rippling, Robinhood, Stripe, Unit

James Riso

James Riso

Founder, Riso Group

James is a data and AI strategy consultant who helps companies build scalable analytics infrastructure and data-driven growth strategies. Connect on LinkedIn.